Fortnite Updates: Epic Games with unsettling news for players and investors
- Fortnite is no longer a box office hit.
- According to market research, earnings from Epic Games are slumping.
- Developers report on the latest figures.
New York, USA – Market research company SuperData recently released figures showing that the hype surrounding the Battle Royale shooter Fortnite may soon be over. Fans and investors are concerned about the worrying news from the institute. Developer Epic Games, on the other hand, fights fire with fire.
Fortnite hype over? Worrying numbers show a drop in sales Current market research results show a new record low for the Battle Royale game from Epic Games. Last month, Fortnite is said to have made as little money as it has in a long time. The market research company SuperData reports worryingly falling sales figures.
Fortnite raised $ 55 million in January 2020, the lowest number since Fortnite’s hype two years ago. Epic Games makes a profit in the game primarily through microtransactions. With the purchase of skins and cosmetic changes, which can sometimes cost between 10 and 20 euros, players spend their money in the actually free game. Some legendary skins or very rare items at Fortnite are sometimes traded for several hundred euros.
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Streamers and influencers have a large share in the sale of cosmetic items. Last year, Internet celebrities watched 574 million hours in total. They can offer the purchase of price skins with a special code and thus contribute directly to the sale. The streamers can keep a share themselves, but the majority goes into the pockets of Epic Games.
Fortnite as the most lucrative game in two years
Fortnite has been the most lucrative game ever for two years. In 2018, the game breaks a sales record of $ 372 million in just one month. But these numbers are no longer so high today. Since September 2019, Epic Games has only earned around $ 100 million a month on its Battle Royale game. Still, the game can stay at the top for two consecutive years. 2018 total revenue of $ 2.4 billion and 2019 $ 1.8 billion. Experts speak of the Fortnite effect on the video game market.
SuperData claims that the hype is partly due to the exclusive events and collaborations that the developer Epic Games is organizing. Last year, for example, there was a big Star Wars event in Part Nine at Fortnite, for which Mark Hamill and JJ Abrams, among others, held their faces in the camera. The previous year, Fortnite introduced a special mode that advertised Avengers: Endgame. At both events, you could buy limited skins and share your anticipation for the new films with others. Special missions and special play styles were also introduced for the events.
But the video game industry does n’t need Fortnite to increase revenue, SuperData says. According to calculations, the video game industry would have achieved a growth rate of 3% last year, even without big box office hits like Fortnite and Red Dead Redemption 2. The video game industry is expected to generate $ 124.8 billion in 2020, with a 4% growth rate from the previous year. The start of the new console generation in winter could also be decisive for this positive forecast.
Fortnite developer Epic Games believes the report is wrong.
Despite the high numbers, Epic Games has been criticized for its sales for some time. For example, Will Hershey, the CEO of Roundhill Investment, also based in New York, tells Epic Games that it is time for the company to worry about its blockbuster: “Epic has had two years to perfect the monetization strategy So the number of players should decrease a lot. ” he criticizes.
But Epic Games negates this statement and claims that the published figures are wrong. In a statement on SuperData’s published sales, they report as follows: “We are disappointed that SuperData has repeatedly published wildly inaccurate reports about Fortnite based on what we believe is questionable methodology.” While we do not and have not publicly shared revenue numbers for Fortnite, we will say that SuperData’s reports do not align with reality. “